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Visual Branding & Project Identity

A custom server icon is the primary visual element players encounter when browsing the Minecraft server list. Beyond aesthetics, it serves as a critical branding tool that differentiates your community from generic lobbies and establishes a professional first impression. The Minecraft engine enforces strict technical constraints on the server icon to ensure consistent rendering across all client versions. This guide ensures your asset is correctly formatted and deployed for maximum visibility.

Difficulty

Beginner

Time

3 Minutes

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Technical Asset Specifications

To maintain compatibility with the Minecraft client, your image file must adhere precisely to these parameters.
  • File Format: The asset must be a .png file. High-compression formats such as .jpg or .webp are not recognized by the engine.
  • Dimensions: The image must be exactly 64x64 pixels. Images with incorrect dimensions will fail to render, often defaulting to the vanilla grass block icon.
  • Filename: The file must be named precisely server-icon.png (all lowercase).

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Deployment & Integration Workflow

Follow these steps to authorize and display your community branding.
1

Prepare the File

use a graphic editor (e.g., Photoshop, GIMP, or Canva) to export your logo as a 64x64 pixel .png.
2

Access the Root Directory

Log in to the FREAKHOSTING Game Panel and navigate to the Files tab.
3

Upload the Asset

Upload your server-icon.png directly into the server’s root directory (the same folder containing your server.properties). If an existing icon is present, select the option to overwrite it.
4

Initialize the Identity

Return to the Console and Restart your server.

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Strategic Design & Verification

Because server icons are rendered at a very small scale, we recommend avoiding intricate details or small typography. High-contrast logos with vibrant color palettes and bold silhouettes are most effective for attracting attention in a crowded server list.
Open your Minecraft client and refresh your Multiplayer list. If the icon does not appear immediately, it may be cached by your local game client. Try deleting your server entry and re-adding it to force a metadata refresh.

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Need Extra Help?

If you encounter any issues, our support team is ready to assist:

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Last Updated: January 2026 | Minecraft: Branding complete.